An accompanying music video was shot by Wataru Takeishi for the single version, which featured Hamasaki inside a televised studio, singing and dancing in front of a live band.

[1] To speed up the development process, she decided to compose her own song for the first time under the pseudonym Crea.

[A][2][3] To follow up on the success of "M", "Evolution" was selected as the follow-up single just one month later, which she also took charge in composing herself.

Hamasaki said that she chose an aggressive sound for the song due to people labelling her as a "robot" or "doll" before.

[1] "Evolution" was written by Hamasaki herself, like the rest off the I Am... album, and produced by long-time collaborator Max Matsuura.

[6] The song's "ballad-inspired intro" was noted as "deceiving" and features Hamasaki "singing way too fast in her choruses.

"[6] For the cover artwork, the sleeve was shot by Shinichi Hara, art design was handled by Shigeru Kasai and was officially directed by Yasuyuki Tomita.

"[6] Greenberg, who had written the extended biography of Hamasaki on the same website, had listed "Evolution" as one of her career standouts.

[19] The song had left the top fifty and the single's last charting position was at number 100 on its seventeenth week.

[23] As of today, "Evolution" is Hamasaki's sixth best selling single in her musical career just behind "H" at five, "Boys & Girls" at four, "M" at three, "Seasons" at two and "A" at one.

[29] "Evolution" was used in a TV commercial for a line of Kosé Visee mascara, which featured Hamasaki herself.

[30] In 2012, it was used as the theme song for the Japanese film Helter Skelter that starred Erika Sawajiri.