[4] Jerry Harvey, chief programmer for the pay TV service Z Channel, noticed a tribute to Warren Oates that Feeney wrote after the actor's sudden death in 1982.
This led to Feeney serving as a resident film critic and creative consultant to Z Channel between 1983 and 1989, directing dozens of commercials for the service.
The ads promoted a number of premieres of director's cuts and "lost films" that were the trademark of Z Channel, most notably Sergio Leone's Once Upon a Time in America, John Ford's Up the River, Karel Reisz's The Loves of Isadora, and Sam Peckinpah's Pat Garrett & Billy the Kid.
In 2006 and 2007, he became a creative consultant to ClickStar, a movie download service founded by Morgan Freeman, constituted on the Z Channel model.
[5] His screen credits include Z Channel: A Magnificent Obsession (2004), which he co-produced for director Xan Cassavetes, recounts the story with particular attention to the tragic life of Jerry Harvey.