Feldhues Fun Foods GmbH is a German-Irish meat processing company and supplier.
They manufacture and sell sandwich meat and holiday meats, and sliced cheese products which contain printed images including Billy Roll and Billy Bear, which became popular characters in the company and pictures of their meats became known on social media due to their potential unsettling nature.
[1] They were founded in the 1960s by Bernhard Feldhues who created the machinery.
[6][7] In 2005, Dublin-based company, Greencore sold the company and its Irish branch to Dutch private investment group ON Nederland BV.
[11] Pictures of their products became popular online, especially on the social networking site Reddit.