Prior to the contest, the song was promoted by a music video and live performances in the Netherlands, Spain and the United Kingdom.

[5] Radio Televizioni Shqiptar (RTSH) organised the 57th edition of Festivali i Këngës to select their participant for the Eurovision Song Contest 2019.

[7] The three live shows were hosted by Albanian-Canadian actress Ana Golja and Albanian television presenter Viktor Zhusti.

[20][21] On the same day, prior to the live show, 14 songs competed and the winner was determined by the combination of the votes from a nine-member jury panel consisting of Agim Krajka, Arta Marku, Dorian Çene, Haig Zacharian, Olsa Toqi, Pali Kuke, Rona Nishliu, Rovena Dilo and Shpëtim Kushta.

[21][22][23] Before the end of the show, Jonida Maliqi emerged as the winner and was simultaneously announced as the Albania's representative for the 2019 Eurovision Song Contest.

[24][25] The results of the final are summarized in the table below:[24] A music video for "Ktheju tokës" premiered via the Eurovision Song Contest's official YouTube channel on 10 March 2019.

[27] Outside of the music video, Jonida Maliqi travelled to the Banias Nature Reserve at Mount Hermon in Israel to film her introductory postcard.

[29][30] For further promotion, the singer embarked on a small tour with live performances at various Eurovision Song Contest-related events, including in Amsterdam, London and Madrid.

This jury judged each entry based on: vocal capacity; the stage performance; the song's composition and originality; and the overall impression by the act.

[39] The tables below visualise a breakdown of points awarded to Albania in the second semi-final and final of the Eurovision Song Contest 2019, as well as by the nation on both occasions.