It is located about three kilometers from the main Addis Ababa-Debre Marqos road, Fiche has a latitude and longitude of 9°48′N 38°44′E / 9.800°N 38.733°E / 9.800; 38.733 and an elevation between 2,738 and 2,782 metres above sea level.
The town is also home to several notable Ethiopian painters of religious themes: Alaqa Gebre Selassie Adil (1881–1975), Emealaf Hiruy (1907–1971), and Alefelege Selam (1924– ).
Ras Kassa Haile Darge ruled the former province of Selale from Fiche in the early 20th century.
[3] The municipality announced in February 2009 that it had begun various development works totaling 5.6 million birr, which included construction of alleys, ditches, an abattoir, and expansion of water, health and electric power services.
[5] Based on figures from the Central Statistical Agency in 2005, Fiche has an estimated total population of 37,861 of whom 18,446 are men and 19,415 women.