Fjällräven

[4] Since 2014, it has been a subsidiary of Fenix Outdoor International AG, which is based in Switzerland and listed on the Stockholm Stock Exchange.

In 1950, at age 14, Åke Nordin made a bag, using his mother’s sewing machine, out of strong cotton material and fastened it to a wooden frame using leather straps.

During his time serving in the Swedish Armed Forces, Åke Nordin identified a demand for durable and lightweight backpacks.

In 1973, they brought out the High Alpine Polar (HAP) sleeping bag which had armholes and drawcord foot openings, allowing users to walk around in it.

[5] In 1966, Fjällräven backpacks and Termo tents were taken by a number of the members of a research expedition to Greenland to study glaciers.

After they returned, they told Nordin it was unfortunate that the company had not also produced their jackets and trousers, which were made of boiled wool and leather and had proven unsatisfactory.

He identified that a fabric that had proven too heavy for use in the company's lightweight tents would be durable enough for a jacket, but he needed to find a way of waterproofing it.

[citation needed] Kånkens have a different logo from most other Fjällräven products, which are white and red as opposed to the usual light brown colour.

[11] In the early 1990s, Åke Nordin met Kenth Fjellborg, one of Sweden's leading dog-sled drivers.

Fjellborg had participated in Iditarod, the world's most difficult dog sled competition through the harsh Alaskan wilderness, so Nordin decided to create a Swedish equivalent.

The event also provides an opportunity for Fjällräven to test out clothes, tents and other equipment in the winter wilderness of northern Scandinavia.

Wishing to encourage and enable more people to get out and enjoy trekking, Åke Nordin at the start of the 21st century came up with the Fjällräven Classic.

Fjällräven Classic now takes place in six different locations around the world: Sweden, Denmark, the US, the UK, South-Korea and Germany.

Fjällräven trekking backback
Fjällräven clothing
Vintage Kånken backpack
Kånken backpacks in a shop stand