Such icons have long been used on tourist attraction signage, and elsewhere in the tourism space, but have found wider use in website localization where UX limitations have become apparent.
A diagonally divided flag between two or more nation states may be used when more than one country is a major user of a language.
[3][4] Some international linguistic communities have flags which encompass all the speakers of a language while avoiding the symbolism of national flags, though they are not as widely recognized.
National flags can also be used to distinguish between different written standards for a single language.
In the media, this was speculated to be a response to Brexit, with the Republic of Ireland as one of the only two Anglophone nations left in the European Union.