Widely publicized by Flat Eric's appearance in many commercials for Levi's and the popularity of the music video, the track became a surprise European hit.

Yes, helped along by his friends at the Levi's company, Mr Oizo could soon be celebrating the inevitable outcome of such a profitable partnership, a Number One record.

And that would be a fine thing, not least because 'Flat Beat' is a sleek slice of supremely filtered, speaker-busting electro that would undoubtedly be a minor specialist hit in its own right if released without the might of this high-profile campaign, but also because Flat Eric, the ice-cool yellow muppet, is one of the most fascinating creatures to have entered the crazy world of rock'n'roll in recent memory.

"[7] The song was a surprise international success in Europe,[5] topping the charts in Austria, Finland, Flanders, Germany, Italy, and the United Kingdom.

[13][14] "Flat Beat" was not as successful in France, where it peaked at number five and did not receive airplay, selling only a quarter of the copies as it did in the UK.