Floribella (Brazilian TV series)
It is a remake of the Argentine telenovela Floricienta, originally written by Cris Morena, adapted by Patrícia Moretzsohn and Jaqueline Vargas, and directed by Ricardo F. Ferreira and Elisabetta Zenatti.
[1][2][3][4] It features Juliana Silveira, Roger Gobeth, Mário Frias, Maria Carolina Ribeiro, Suzy Rêgo, Daniel Ávila, Cássia Linhares and Fernando Alves Pinto in the lead roles.
[1] Maria Flor (Juliana Silveira) is a dreamy girl who lost her mother as a child and was brought up by her godmother, Titina (Zezé Motta), who always helped her make her dreams come true.
The eldest, Fred (Roger Gobeth), who had to give up his career abroad to take care of the younger ones, becomes bitter and cold because of the burden he carries.
The other brothers are Guto (Gustavo Leão), a handsome and popular surfer, Betinho (Gabriel Lasmar), Guto's non-identical twin who is considered "ugly", João Pedro (Johnny Massaro), a nerd who only thinks about rules, Bruna (Mariah de Moraes), a spoiled and rebellious girl, and little Joca (João Vithor Oliveira).
At the party, she played with her band, which also included DiCaprio (Bruno Miguel), Tati (Úrsula Corona), Juju (Eline Porto) and Batuca (André Luiz Miranda), Titina's son who Flor considers to be her brother.
[1][5][6] There are also other characters, such as Adriano (Daniel Ávila), a cousin of the Fritzenwaldens who arrives at the mansion to study and also falls in love with Flor, vying for her attention with Fred.
[1] Bruna leaves to study in Europe and Olívia (Julianne Trevisol), the brothers' cousin who has been in love with Betinho since childhood, arrives at the mansion, but faces interference from her ex-boyfriend Christian (Sylvio Carvalho).
Marquise Kriseida (Cássia Linhares) also arrives, a great love from Máximo's past and willing to do anything to win him back with the help of Baron João Melaço (Fernando Alves Pinto), who becomes obsessed with Flor.
[1] In 2004, the creator Cris Morena wrote the telenovela Floricienta, inspired by the story Cinderella and the movie The Sound of Music by Robert Wise.
Zenatti decided to cast Suzy without auditioning, believing that a well-known actress would enhance the plot and help develop the comedic tone of the antagonist Malva.
Gustavo Leão received the confirmation that he had passed the tests on Christmas Eve, when the Rede Bandeirantes team arrived at his house with cameras to record his reaction.
With a renewed contract with RGB, Rede Bandeirantes produced a second season, which aired from January 23 to August 12, 2006, with 173 episodes from Monday to Saturday.
The album features voices from the protagonist Juliana Silveira and the antagonist Maria Carolina Ribeiro, with a special guest appearance from Gustavo Leão.
The first DVD, entitled Floribella: Ao Vivo, was recorded on September 18, 2005, in São Paulo and received a gold certification from ABPD, ranking 18th in the top 20 best-sellers of 2005.
The second album released was Floribella 2: É para você meu coração, on March 20, 2006, which contains thirteen songs, twelve inspired by the Argentine original and one unreleased, "País das águas".
Floribella, o Musical was recorded from a live show at Tom Brasil, in São Paulo, and became the last phonographic edition of the telenovela.
After that, the audience increased and it reached third place in the Brazilian Institute of Public Opinion and Statistics (IBOPE) measurement, beating Jornal da Record.
However, RecordTV launched a second telenovela slot with Cidadão Brasileiro at 8:30 p.m. on March 13, 2006, creating drama competition for Floribella, which led to lower ratings for the second season than for the first.
The show ended with satisfactory ratings for the broadcaster, with an average of 4 points, double that of Meu Pé de Laranja Lima.
[44][45][46] During the first week of showing Floribella, journalists from Jornal do Brasil evaluated it negatively and equated it with the telenovela Malhação: "Judging by the first two chapters, it's far from being a musical, at least in the sense that this word takes on in cinema [and] it's a bit difficult to know [for] which audience [it's aimed at].
"[47] Ana Beatriz Corrêa, from the same newspaper, stated that "the romantic comedy is a modern version of the Cinderella fable, in which the crystal slipper has been replaced by colorful sneakers.
"[49] Ricardo Valladares, from Veja magazine, exposed the quality of Brazilian teledramaturgy outside TV Globo and cited Floribella as an example to Rede Bandeirantes: "From actors to cameras, there is a certain euphoria among soap opera professionals today.
[39] Initially, Rede Bandeirantes spent R$8 million on sponsorship quotas, such as the commercial companies Casas Bahia, Petrobrás, RGB Entertainment and Kopenhagen.
CDs, DVDs and a line of beauty and hygiene products are in the plans of the broadcaster, which insists that the soap opera has come to pave the way for other plots at Band.
In 2006, the publishing house Landscape launched As Aventuras de Floribella, a book based on the soap opera and composed of eight unpublished stories never shown on TV.
