We weren't worried about the pressure of what people would think, or forcing it or trying to make hits" - Notley[3] The cover of the album features artwork by tattoo artist, Steve Cross from Melbourne.

We thought of this concept of this guy like leaping off this cliff with these flaming colourful wings, and it kind of really worked with the context of this album and obviously the title."

- Notley[4]The first single from the album, a reworking of Citizen Cope's "Bullet and a Target", gained major national commercial radio and television airplay.

The third single off the album "Eye of the Storm" uses the main riff and idea from folk rock duo Angus & Julia Stone song "Paper Aeroplane".

- Notley[11]Following the group's successful appearance at the Sound Relief concert on 14 March 2009 at the MCG,[12][13] "Field of Dreams" featuring Paris Wells was officially released to radio as a single.

[14] On 14 June 2009 the album became only the second Australian hip hop record to be certified gold, after being in the ARIA charts for 58 weeks.