"Four Minute Warning" is the first single released from Take That band member Mark Owen's second solo studio album, In Your Own Time.
On the other, it gives the listener the impression of the shattered dreams of a group of people caught up in a nuclear strike on an unnamed British city.
The concept for the video included a dark twist, but the label said that, from a marketing point of view, "this would push the 'Take That' fans away because Mark Owen is like the boy next door".
It juxtaposes the characters' actions of denial with subsequent mass panic as an attack is imminent, while Owen walks through a British city whose streets become deserted.
It is littered with subtle references to British cold war propaganda films, such as the infamous Protect and Survive series.