Frasertown is a small settlement in the northern Hawke's Bay Region of New Zealand's eastern North Island.

State Highway 38 leads from Wai-O-Tapu via Murupara, The Ureweras, Lake Waikaremoana and Frasertown to Wairoa.

It gives a short, but (partly) unsealed, winding and climbing connection to the Central North Island Rotorua.

It is named for Major James Fraser, who led military forces in Wairoa in the 1860s.

[3][4] Statistics New Zealand describes Frasertown as a rural settlement, which covers 1.36 km2 (0.53 sq mi)[1] and had an estimated population of 260 as of June 2024,[2] with a population density of 191 people per km2.

[7] The township includes a number of marae (meeting grounds) and wharenui (meeting houses) for the local iwi (tribe) of Ngāti Kahungunu and its hapū (sub-tribes):[8][9] In October 2020, the Government committed $1,949,075 from the Provincial Growth Fund to upgrade all four marae and 20 other Ngāti Kahungunu marae, creating 164 jobs.