"Freemium Isn't Free" is the sixth episode in the eighteenth season of the American animated television series South Park.
The episode lampoons the popularity of freemium mobile apps made by other adult animated series such as The Simpsons: Tapped Out[1][2] and Family Guy: The Quest for Stuff.
Terrance and Phillip raise concerns about people spending excess money on micropayments, so the Prince and the Minister agree to fund a campaign to play the game in moderation, much like alcohol industry advertisements do.
Stan gets multiple text alerts about the game and cannot stop himself from playing again, now having charged over $26,000, while Randy's alcohol consumption increases.
Jimmy encourages Stan to seek out a higher power for help, much like Alcoholics Anonymous and other similar twelve-step programs.
Satan defeats Beelzaboot, and Stan is returned to South Park unharmed (to the point his friends react to him literally erupting from the ground in the middle of their basketball game by casually asking if he was okay with vocal indifference).
Trey Parker and Matt Stone called "Freemium Isn't Free" their favorite episode of the season.
Parker and Stone had been pitched by several different companies on the idea of creating a freemium mobile game based on the South Park franchise.