It was produced by Swindells himself, after being unable to afford advances offered by Jim Steinman, Jimmy Iovine, and David Bowie.

The album was re-published by Cherry Red Records, in CD and digital formats, with the former including a 16 page illustrated booklet written by Steve.

Swindells is backed on this album by guitarist Huw Lloyd-Langton and drummer Simon King, both from Hawkwind, and bassist Nic Potter from Van der Graaf Generator.

In a retrospective review for AllMusic, critic Dave Thompson gave the album three and a half out of five stars and wrote that "Swindells' Fresh Blood heralded the coming rise of the keyboard, while gallantly introducing the immediate musical past -- punk and New Wave, to the future.

Swept in the cross-currents of its time, the set still sounds surprisingly fresh today, and in hindsight even more glorious.