Dr. Robert V. Lee, III, an Episcopal priest who was rector at Church of Our Saviour (Jacksonville, Florida) for more than a decade.

In its early years, the organization focused on programs to promote financial literacy, youth mentoring, housing development and crime prevention, particularly in East Jacksonville.

FreshMinistries works to achieve the United Nations' Millennium Development Goals (MDG) to eliminate poverty through a number of initiatives.

The organizations' relief effort transported many supplies, including three ambulances (one of which was delivered to the Haitian government), emergency aid, food, water, water purification systems, clothing, school supplies, large generators, and 147 large tents to serve as temporary schools and shelter for the Haitian people.

Petway was CEO of Zurich Insurance Services and said at the time: "We're impressed with the work FreshMinistries has done in Jacksonville in creating opportunities for people of all races and faith traditions to participate economically and socially in our community.