Géo Lefèvre (1877–1961) was a French sports journalist and the originator of the idea for the Tour de France.
He suggested the idea for the Tour at a meeting with Henri Desgrange, editor of the daily newspaper L'Auto as a way to boost circulation.
Desgrange recruited Lefèvre from the rival daily sports paper, Le Vélo, to work as his rugby and cycling correspondent.
The name had been used before, particularly in car racing, as the Tour de France Automobile was first held in 1899, but it was the first time it had been used in cycling.
Only when the newspaper's accountant, Victor Goddet, said he would put the company's funds into the scheme did Desgrange accept the idea.