More than half of the episodes were directed by William Conrad, who portrayed Matt Dillon on radio's Gunsmoke and was later the star of the CBS crime drama Cannon.

In an overview of the 1962 television season, Time noted: GE True aired at 9:30 p.m. Sundays,[2] following The McCoys, a sitcom that had moved to CBS from ABC.

Each opening featured a large "TRUE" sign, apparently several stories tall and shown at an oblique angle, initially in deep shadow.

[5] Another variant lacked the GE logo, but included a superimposed quotation from Daniel Webster: "There is nothing so powerful as truth, and often nothing so strange.

The Webb-hosted short film Red Nightmare (1962) had similarities to the GE True episode "The Last Day", although the former was presented as fantasy via a dream sequence.