Gardiner Coit Means (June 8, 1896[2] – February 15, 1988)[3] was an American economist who worked at Harvard University, where he met lawyer-diplomat Adolf A. Berle.
During the New Deal, Means served as an economic adviser to Franklin D. Roosevelt and Henry A. Wallace.
In 1934 he coined the term "administered prices" to refer to prices set by firms themselves, as contrasted with market prices, set for commodities like corn and oil in impersonal markets.
In The Corporate Revolution in America (1962) he wrote: "We now have single corporate enterprises employing hundreds of thousands of workers, having hundreds of thousands of stockholders, using billions of dollars' worth of the instruments of production, serving millions of customers, and controlled by a single management group.
"Means argued that where an economy is fueled by big firms it is the interests of management, not the public, that govern society.