[1] Its various units were sold between 2013 and 2021, including the notable spin-off of the North American consumer finance division as Synchrony Financial.

The company provided car, boat, personal and consolidation loans, credit cards, mortgages and insurance.

[citation needed] In 2004, GE Capital Finance purchased the Wizard Home Loans business.

This move proved damaging to GE aligned dealerships who have been given 60 days to find an alternate financier to provide floorplan finance.

In December 2008, GE Money announced it was in advanced talks with the National Australia Bank to sell the Wizard brand.

[30] In 2015, GE Capital sold its Australian and New Zealand business to a consortium led by Deutsche Bank, KKR and Värde Partners.

The primary focus is on consumers, customers and business partners, such as car dealers, retailers and loan brokers.

The Austrian division was purchased, along with the German, Finnish and British store card operations of GE Money, by the Santander Group in January 2009.

There were branches in Coimbatore, Erode, Salem Saradha, Trichy, Madurai, Tanjore, Palaghat, Hyderabad, Trivandrum, Rajamundhry, Kakinada, Vizag, Vijaywada, Hubli, Dharwad and Belgaun.

[40] In 2016, Banca IFIS acquired Interbanca for €160 million, with an obligation to repay the inter-company debt to GE.

In the Republic of Ireland, GE Money provided specialised financing and services such as leasing, hire purchase, mortgages and loans to businesses and individuals across the country.

With headquarters in Dublin, GE Money serviced its customers through regional sales centres and a dealer and partner network.

On 24 October 2008, GE Money announced that it was pulling out of the New Zealand vehicle finance market, with the loss of 80 staff.

In 2015, GE Capital sold its Australian and New Zealand business to a consortium led by Deutsche Bank, Kohlberg Kravis Roberts, and Värde Partners.

It was a leading provider of consumer finance products in Norway with more than 300,000 clients and total lending of NOK 5 billion, second only to the major domestic bank DnB NOR.

In the eighteen months following the launch of GE MasterCard in June 2001, the market increased to more than 100,000 US style credit cards.

[34] GE Money, in an effort to expand its presence in Southeast Asia, acquired a majority stake in the now-defunct Keppel Bank Philippines which acquired what was formerly the Banco Monte De Piedad, the Philippines' first savings bank, established under Spanish era.

After the merging of the two brands, GE's Capital's Polish headquarters are located in three cities: Warsaw, Kraków and Gdańsk.

GE Capital retained the Bank BPH legal entity, including its mortgage business.

On 25 September 2008, it was announced that the UK Financial Services Authority had fined GE Money Home Lending £1.1 million for failings in its systems, which caused it to overcharge borrowers.

It offered retail sales finance, such as private label credit card programs, installment lending, bankcards, and financial services for consumers.

The company served various industries, such as automotive, consumer electronics, flooring, healthcare, home furnishings and improvement, HVAC, elective health care, jewelry, landscaping and irrigation, luxury goods, marine, music, outdoor power equipment, pool and spa, power sports, recreation vehicle, sewing, sporting goods, travel, vacuum, and water treatment industries.

[73][74] The company next purchased CBS affiliate WCSC-TV in 1991,[75] and radio stations KMOW-AM and KEYI-FM in Austin later that year.

The lawsuit claimed that GE Capital was required by law to file the agreements with bankruptcy courts and did not do so.

As part of the settlement, the company agreed to refund, with interest, all credit card payments made after debtors entered into the reaffirmation agreements between January 1, 1993, and June 30, 1997.

[83] In June 2014, Synchrony Bank, formerly GE Capital Retail Bank, agreed to settle claims of illegal credit card practices that were filed by the federal Consumer Financial Protection Bureau and the United States Justice Department by agreeing to pay $225 million to Spanish speaking consumers that were harmed by discriminatory practices and deceptive marketing.

[64][65] On March 13, 2014, GE Capital announced that it would spin its North American consumer finance division off under the new name Synchrony Financial through an initial public offering (IPO).

[84] On July 31, 2014, Synchrony Financial raised $2.9 billion in its IPO when GE sold 125 million shares (15%) of the company.

The company reached an agreement to sell the majority of its property business to Wells Fargo and Blackstone, valued at $26.5 billion.

In June 2015, the Canada Pension Plan Investment Board announced it would acquire GE Capital's private equity lending portfolio for $12 billion.