Concerning the creation of this category, GLAAD CEO Sarah Kate Ellis stated that it was added to "raise the bar for current and future LGBTQ inclusion in this hugely popular and impactful genre", arguing about the importance of younger individuals, that are "coming out earlier and in greater numbers, [to] see their lives and experiences reflected in thoughtful, loving, and affirming ways".
[2] Throughout the award's history, there have only been two instances where a tie occurred, both between animated and live-action works: in 2020 where Hulu's The Bravest Knight and Disney+'s High School Musical: The Musical: The Series won, and again the following year with Hulu's First Day and Netflix's She-Ra and the Princesses of Power winning.
[4] Programs are judged based on the tone of the narrative and the "storytelling techniques required for the age of the intended audience".
By contrast, in order for family programming created by and for LGBT audiences to be considered for nomination, they must be submitted after the call for entries.
[5] Winners are determined by a plurality vote by GLAAD staff and its board, Shareholders Circle members,[a] volunteers and affiliated individuals.