Ganjam Kewda Flower

Kewda scent is produced in Chhatrapur, Brahmapur, Gopalpur and Jagannathpur in district of Ganjam, Odisha.

The tree can reach a height of 18 feet, with dense branches supported by aerial roots that can form a thick, almost impenetrable jungle.

A fully mature kewda tree produces about 30 to 40 flower spikes each year weighing 5 to 6 each ounces each.

The plants many think that create the best floral bouquet are grown in Ganjam district of South Odisha.

Only the flowers of the male plant are harvested to extract the floral bouquet to produce kewra.

Normally, it is specified in terms of number of flower spikes (10,000 to 15,000) per pound of sandalwood oil, This is the most popular perfume used in India.

The flower grows in at least four coastal blocks of the district - Chhatrapur, Rangeilunda, Ganjam and Chikiti.

Apart from its use in the perfume industry, the oil of the thorny flower is used in preparing gutka (a stimulant that causes mouth cancer).

After the ban on manufacture and sale of gutka in several states, including Odisha, most of the processing units have stopped operations.