[2] The telenovela stars Duda Santos, Pedro Novaes, Maisa, Carol Castro, Fábio Assunção, Lília Cabral, Letícia Colin and Paloma Duarte.
[58][59] As a result of No Rancho Fundo being fast-tracked, Alessandra Poggi's telenovela, which was scheduled to premiere in the first half of 2025, was pushed up to November 2024, with Grimberg taking over as director following the cancellation of O País de Alice.
[60][63] However, on 6 June 2024, during the screening of the teaser for TV Globo's programming for the second half of the year, it was announced that the new title of the soap opera would be A Garota do Momento, whose name would be inspired by the song Girl of the Moment, which was featured in the Oscar-nominated film Lady in the Dark (1944).
[65] Filming began on 19 August 2024, in Copacabana, a neighborhood in the south of Rio de Janeiro, and in Glória, in the city center.
[66][67][68] In September, the crew shot scenes in Rua Teófilo Otoni, in the center of Rio, of a carnival parade where Beatriz (Duda Santos) passes through when she arrives in the city in search of her mother.