[1][2] In 1993, Gaynor Minden opened a boutique in the parlor of a nineteenth century brownstone in the Chelsea neighborhood of Manhattan, where customers are fitted for pointe shoes by a staff of specially trained dancers and former dancers.
Gaynor Minden also sold shoes by mail order using detailed questionnaires and foot tracings and established a wholesale business serving specialty dance wear stores.
Gaynor Minden specializes in shoes and clothing specifically for ballet dancers, but over the years it has expanded its offerings to include technique slippers, leotards, tights, warm ups, accessories, tutus, and training aids suitable for other types of dance as well as ballet.
[4] Gaynor Minden's unique manufacturing system employs injection molded, thermoplastic elastomeric shanks and toe boxes, in a choice of stiffness.
[5] Impact and noise absorbing cellular urethane cushioning is located throughout the shoe.