General Motors 50th Anniversary Show

General Motors 50th Anniversary Show is a 1957 television special, broadcast live and in color on NBC-TV, directed by Charles S. Dubin, produced by Jess Oppenheimer, and written by Helen Deutsch.

A celebration and contemplation on the theme of "The Pursuit of Happiness" written by Helen Deutsch and hosted by Kirk Douglas and Ernest Borgnine, including drama, comedy and music.

And singers Howard Keel, Doretta Morrow, Dinah Shore and Dan Dailey, and dancers Jacques D'Amboise, Chita Rivera and Bambi Linn in a potpourri of songs and dances about Love.

[1] It was the most viewed television show in the United States for the two-week period ending November 23, 1957, according to the Nielsen ratings, with a 49.4% audience share, and 19,858,000 homes tuned in.

[2] Jack Gould of The New York Times reviewed the show positively, calling it a "superb musical production, rewardingly experimental in approach, delightfully humorous and touchingly poignant.