George Newell Armsby (August 10, 1876 – October 25, 1942) was an American entrepreneur who led major corporate mergers in the first half of the 20th century, including the merger of California food companies that resulted in California Packing Corporation, which sold under the Del Monte and Sunkist labels.
He was associated with John Cheever Cowdin with whom he ran Universal Pictures; they were also both involved in the formation of Transcontinental Air Transport, which was later a foundation of TWA.
In time, the new enterprise was bought by Transamerica, and Armsby found himself working under his friend and fellow fruit-grower Amadeo Giannini.
[3][4] In January 1940, Armsby headed the committee representing the $3 cumulative preference stock class of McKesson and Robbins scandal, asking views on the development of a reorganization plan.
[6] His marriage to Leonora[7] disintegrated, and in March 1929 she sued for and was granted a divorce in San Francisco, alleging, as was common at the time with unhappy spouses, that Armsby had abandoned her in New York City, in 1924.