The video had received play on the local Boston TV music programme Rage as well as on the Chicago JBTV WWOR network.

[6] Upon its release as a single, Alan Jones of Music Week wrote, "Saddled with an ordinary song, for which, as co-writer, Moyet must share the blame, it is nonetheless always pleasant to hear her voice.

"[7] Pan-European magazine Music & Media were more favourable, describing it as a "ballad with a demanding dance rhythm" and praising Moyet's vocal performance on the track.

[8] Holly Barringer of Melody Maker noted the song's "swooping movie soundtrack quality" and remarked, "A trippy beat to start with, subsequently smothered in Alison's chocolate vocal wherein boy meets girl, boy and girl argue, fall in love anyway, run towards each other on a beach (arms wide) and smash emotionally into each other with Alison diva-ishly crescendoing away in the background.

"[10] In a retrospective review of the album, Helena Adams of the music website Reflections of Darkness commented on the song's "amazing funky entrance that sets up the ambience with [Moyet's] sensuous voice".