Each season revolves around magical girls who fight against enemies, with a toy line produced by Takara Tomy.

As the seasons go on, their magical powers get upgraded, enemies become stronger and along the way, they may gain more members who will assist them in their battles.

Each group provides the opening and ending theme songs while also holding live performances around the country.

Yuzuha from miracle², Momoka, Misaki, Youka and Kurea from magical² and finally the newest, Minami, Kira and Toa from mirage².

first aired, Confidence and Oricon determined it started a "new genre" for shows aimed at the female toddler to primary school age demographic.

[5] Sumiko Kodama from Confidence also noted that the show's integration of J-pop elements in collaboration with LDH also made the presentation easy for audiences of all ages to enjoy, as Miracle²'s real-life debut would remind older audiences of Speed.

[6] Editors at Real Sound believe the popularity came from the revived interest in live-action Tokusatsu shows aimed at a female audience, which had declined in the early 1990s due to competing toy sales with Sailor Moon and growing interest in Precure series [7] The success of the show led to it being a direct competitor to other series for children, particularly the magical girl anime series.