The awards also aim to improve European-Russian cultural exchange, encouraging distribution of Russian films abroad and motivating international filmmakers to produce films about Russia by introducing them to the Russian audience.
[1] The nomination committee in 2018:[7] The independent jury consists of film industry professionals, such as filmmakers, critics, actors, professors, and producers.
The Golden Unicorn Awards collaborated with the Naked Heart Foundation[11] to fundraise GBP 160,000 [12] during the Russian Film Week and the main ceremony in 2018.
The symbol of the golden unicorn was chosen as a common notion for the Russian and British nations.
The golden unicorn was depicted on the Russian Coat of Arms along with St. George in 16th-century Russia.