[2] It takes in a specific area of North Central Victoria, the major cities of Ballarat and Bendigo as well as smaller centres including Daylesford, Castlemaine and Maryborough.
Other significant towns include Maldon, Creswick, Clunes, Avoca and Buninyong.
As a result of the gold rush, the region contains many old buildings, including celebrated examples of Victorian architecture, some of which are heritage listed, while others have fallen into disrepair and become derelict.
Major tourism icons include Sovereign Hill, Eureka Stockade site and the Bendigo Talking Tram.
The area retains a significant gold mining industry and remains a popular for fossicking.