In California, Sahm became acquainted with the members of Creedence Clearwater Revival, and he signed an agreement with Clifford and Stu Cook to record for their production company after his second Atlantic release was unsuccessful.
With the Sir Douglas Quintet, he made hit records, and he performed in San Francisco venues as the hippie scene grew.
The Ritz theater was re-opened to host large shows, as Willie Nelson, Waylon Jennings and Jerry Jeff Walker found major success.
[3] The Armadillo World Headquarters became a popular club, with a crowd constituted by country music fans, hippies and students.
[2] He was signed by Jerry Wexler to Atlantic Records, and he released his debut solo album in 1973: Doug Sahm and Band.
[7] He signed a contract with DSR Productions, owned by former Credence Clearwater Revival members Doug Clifford (drummer) and Stu Cook (bassist).
[21] United Press International called it "the best thing Doug has done in quite a while", and attributed it to Clifford's work as a producer.
[24] Texas Monthly considered that the album captured Austin's "insouciant essence" as a "carefree hippie mecca".