Grupo Jumex, S.A. de C.V. (pronounced "HOO-MEX"), which is short for Jugos de México (Juices of Mexico), is a brand of juice and nectar from Mexico.
The Jumex brand is also popular among Hispanic consumers in the United States.
[1][2] The origins of Jumex lie with Empacadora de Frutas y Jugos, S.A. (Fruit and Juice Packing Industry, Inc.) and its Frugo brand, which was founded on April 27, 1961.
Grupo Jumex began with the vision of Don Eugenio López Rodea, who managed to bottle the first apple nectar in a can of 350-milliliter on June 6, 1961.
The current company associated with Jumex and other popular beverage brands is the Jumex Group, which consists of Frugosa, Botemex, Jugomex, Alijumex, Vilore Services Corp., Vilore Services, and Vilore Foods, Inc. (U.S.)[3] Jumex is associated with the Mexican foods company La Costeña.