[3] The municipality lies between the Welzheimer Wald and Frickenhofer Höhe in the Swabian-Franconian Forest Nature Park, on the "Gschwender" Rot, a left tributary of the Lein river.

To the southwest Gschwend borders Alfdorf, and to the west Kaisersbach and Murrhardt, all in the Rems-Murr district.

In this process, the bark of the trees was peeled off, causing them to wither and then either die or be easily ignited and burnt.

With the implementation of the new administrative structure, the present-day municipal area of Gschwend was assigned to the Oberamt (regional district) of Gaildorf.

[7] In gold a red flame with three tongues, accompanied in chief dexter and base sinister by a green fir tree each.

On 26 May 1956, the municipality was granted its current coat of arms and flag by the Interior Ministry of Baden-Württemberg.

[10][11] The local heritage museum is located in the former school and town hall building in Horlachen.

[14] At that time, after the great famine of 1816, it was decided to ceremoniously escort the first harvest wagon to the church.

Gschwend is, along with Essingen, one of the few communities that still maintains this tradition today with great participation from the population.

After the great fire of 1857, the people of Gschwend took the opportunity to completely redesign their town center.

They leveled a large rectangle at the intersection of the main thoroughfares and created a new, spacious marketplace, as the previous condition was not ideal for the cattle market.

This was another milestone in the development into today's central community, after being designated as an administrative center in the 16th century.

Although the Gschwend markets can no longer boast such numbers in the course of motorization and technologization, they are still among the most important in northern Württemberg.