Guerrilla art

The production of guerrilla art is focused on cause and effect, not the material piece itself.

Guerrilla artists increasingly seem to be moving towards a philosophy of painting a continuous work of art, adding to it over time as less developed elements of the piece are erased by graffiti cleaning efforts or in the battle for space.

Few traditional artists would create artwork intentionally meaning for it to be mass produced with little fidelity and put up with wheatpaste.

In 2006, the Australian launch campaign for Coca-Cola Zero Sugar, which included fake blogs and public graffiti, attracted significant criticism for violating ethical standards.

[4][5] Similarly, in 2007, a Boston-based campaign for Aqua Teen Hunger Force caused a citywide bomb scare.