Gul Ahmed Textile Mills Limited (Urdu pronunciation: [ɡʊl ɑːˈɦ.məd] gull ah-MED) is a Pakistani textile company which manufactures and sells clothing through a chain of retail outlets under the name 'Ideas by Gul Ahmed'.
[3][4] Gul Ahmed began trading in textiles in the early 20th century.
[5] In 2003, Gul Ahmed expanded to the retail sector and founded Ideas by Gul Ahmed retail chain.
[6] It offers a range of home textiles and furnishings for the bedroom, kitchen and bathroom, as well as men's and women's apparel.
It also provides in-house monogramming, embroidery and tailor-made services.