Although there was little demand for portraits in the area, Bennett was able to achieve fame for a series of photographs he took of the nearby Dells of the Wisconsin River.
Bennett capitalized on this by offering the tourists souvenir postcards and portraits, and was able to build a new red brick studio in 1875.
To achieve this, he constructed a small building with skylights, and mounted it upon rollers that rode a circular track outside his studio.
[2] Following its acquisition of the site, the historical society restored the studio building to its 1908 appearance.
In addition to offering exhibits that recreate the interior workspace of the studio as it was used by Bennett, the museum gives visitors the opportunity to view Bennett's many stereoscopic images of the Wisconsin Dells in three dimensions using LCD shutter glasses.