Hadise was originally going to entitle the album On High Heels, referring to the fact that she has grown enormously in her professional career and knowledge.

On June 10, 2008, in an interview with Sibel Can on her summer talkshow "Sayısal Gece", Hadise revealed that she best records tracks when she is angry or upset.

As well as singing a duet with İbrahim Tatlıses with the song "Mutlu Ol Yeter" and a solo effort of "Ah Askim"[3] Hadise's first single from the album, it became the .

She later released the Turkish version of the song, with a new music video and is titled Deli Oğlan, literally meaning "Crazy Boy".

The video later become available on "Music on demand" in the U.K. On July 6, 2008 Hadise released two singles, "My Man and the Devil on His Shoulder" in Belgium and "Deli Oğlan" in Turkey.

The song is currently receiving huge airplay topping numerous radio charts across Turkey, which has made Hadise even more popular and one of the most talked about artist at the moment.