Haggar Clothing is a Dallas, Texas-based menswear brand[1] sold in the United States, Mexico, and Canada.
[citation needed] In addition to its outlet stores, Haggar clothing is sold at retailers such as Macy's, Target, and Belk and its labels include Kenneth Cole men's apparel.
[10] He worked as a traveling overalls salesman for several years before establishing his own company in 1926 in a one-room office with four employees and two sewing machines.
[13] By 1938, Ed Haggar was working as a full-time salesman and returned after serving in World War II as a captain.
[13] Haggar factories ran 24 hours a day to supply an adequate amount of clothing for the military; by the end of the war, more than ten million garments had been produced.
Haggar's pre-cuffed slacks were a major seller in the 1940s[citation needed] as they no longer required alterations from a tailor after purchase.
[13] Claims that Haggar created the first pre-cuffed pants are oftentimes alongside those attributing the etymology of slacks to the company, meaning that while it is reported, its accuracy is unclear.
[citation needed] Mickey Mantle signed with the company in 1954 to appear in their advertisements, starting with the "first wrinkle-free pants," which were marketed as wash 'n' wear slacks.
In the phone call, Johnson requested a couple of modifications "down where your nuts hang" on each of his slacks, noting his current pants were, "Like riding a wire fence"[21][22] During the 1970s, the brand grew to include sports coats and vests[citation needed] and were the first to introduce separates that allowed customers to purchase jackets and pants independent of each other.
[24][27] The last major introductions before the Haggar family sold the company were the addition of moisture-wicking fabrics and pants with self-adjusting waistbands in 2002.
[8] During the 1975 World Championship Tennis (WCT) regular season, Rod Laver and Arthur Ashe criticized newcomer Jimmy Connors' breakout success.
"[36] John Travolta (1971), Super Dave Osborne (1990s), Steve Martin (1973), Howard Hesseman (1973), and Gene Barry all appeared in advertisements for Haggar Clothing.