He started writing for the Winnipeg Free Press in 1951, then covered the Canadian Football League as a writer, television commentator, and radio host.

[7] Sigurdson started his full-time sports writing career in 1951, and began covering Canadian football and the Winnipeg Blue Bombers in 1957.

[8] He was a frequent commentator on televised games for the Canadian Football League, and hosted radio shows on CFWM-FM and CJOB-AM in Winnipeg.

[2] Sigurdson was known to his colleagues as "Siggy",[8][12] and often joked that the hockey people he met over the years, spared him "the need of getting a real job".

[5][9] Jeff Blair described him as a good mentor, and that Sigurdson "had a real eye for detail", was "really fair" and was "a guy who stressed pride and craft".