The show centres on Ó hEochagáin's exploits as he meets a different well-known individual for each episode and spends the day "hanging out" with them, engaging in their lifestyles and partaking in their chosen pursuits in a manner deemed entertaining for the Irish television viewing public.

The first season included the fraudulent banker-turned CEO of Galway United F.C., Nick Leeson, the footballer Niall Quinn and Ó hEochagáin's schoolboy friend and future radio partner Tommy Tiernan.

The very first episode saw Ó hEochagáin hang with his most profile figure, Bertie Ahern, who was still Taoiseach at the time the programme was filmed and aired.

It was filmed just prior to a Premiership fixture with Arsenal F.C., and Ó hEochagáin famously acquired a pair of boots belonging to Alan Shearer.

[10] Jon Kenny took Ó hEochagáin around his home town of Bruff, County Limerick, where they chatted to the local butcher, an Elvis impersonator, before attending a bullock auction.