[5] In 1946, Lauda co-founded the Federation of Austrian Industries (IV), and was president of the organisation until 1960.

[7] He served as chairman of the Association of Industrialists,[8][9] and in 1951, he proposed a successful bill to freeze wages, to try and counteract inflation in the country.

[9] In this role, Lauda was sceptical of the European Free Trade Association, of which Austria was one of the seven founding members.

[3][13] Hans Lauda died in 1974,[3] roughly three months before Niki's first Formula One victory at the 1974 Spanish Grand Prix.

[3] In the 2013 biographical sports film Rush, Hans Lauda is portrayed by German actor Hans-Eckart Eckhardt [de] in a supporting role as "Grandfather Lauda", rejecting Niki's Formula One ambitions in dialogue.