In the main event, Kevin Owens defeated Shane McMahon in the namesake match that also had the added stipulation of falls count anywhere.

Other prominent matches included Jinder Mahal retaining the WWE Championship against Shinsuke Nakamura, and Baron Corbin defeated defending champion AJ Styles and Tye Dillinger to win the United States Championship in an impromptu triple threat match.

The event was also notable for Bobby Roode's main roster pay-per-view debut where he defeated Dolph Ziggler.

[2][3][4] Announced on July 29, 2017, the 2017 event was the ninth Hell in a Cell and was held on October 8 at Little Caesars Arena in Detroit, Michigan.

[9] At SummerSlam, Commissioner Shane McMahon was the special guest referee for the United States Championship match between Kevin Owens and AJ Styles.

Subsequently, Shane was suspended indefinitely on orders of his father, WWE Chairman Vince McMahon.

Vince refused to be carried out on a stretcher and walked out of the ring, helped by his daughter Stephanie McMahon (her first cable television appearance since WrestleMania 33).

[13] The following week, Shane threatened that he would give Owens a beating at Hell in a Cell and warned him of his actions.

[12] The next two weeks, Mahal and The Singh Brothers made fun of Nakamura and mocked his facial expressions and signature poses.

[15] On the final SmackDown before Hell in a Cell, Nakamura's in-ring interview with Renee Young was interrupted by The Singh Brothers.

[16] On the August 29 episode of SmackDown, after finishing his feud with Kevin Owens, United States Champion AJ Styles officially reinstated the U.S. Championship Open Challenge, that was answered by Tye Dillinger.

After the match, Styles shook Dillinger's hand as a show of respect, but Corbin attacked them both and said that he would be the next challenger for the title.

He said that Corbin does not focus enough and gets mad too easily and that was why John Cena defeated him at SummerSlam and why he lost his Money in the Bank cash-in.

[14] On the September 26 episode, after The Usos defeated The Hype Bros (Mojo Rawley and Zack Ryder), The New Day, who were seated in the front row, said that they wanted to defend the SmackDown Tag Team Championship in a Hell in a Cell match, to which The Usos accepted.

Charlotte subsequently challenged Natalya to a title match, but was interrupted by Becky Lynch, Naomi, and Tamina.

General Manager Daniel Bryan then scheduled a fatal four-way match between the four to determine Natalya's challenger at Hell in a Cell, which was won by Charlotte.

[14] The following week, in celebration for Rusev defeating Orton, he was presented with the key to his hometown in Bulgaria by the town's mayor.

[17] Gable and Benjamin were then victorious over The Hype Bros (Mojo Rawley and Zack Ryder) on the September 12 episode.

[13] On the October 3 episode, it was announced that Gable and Benjamin would have a rematch with The Hype Bros on the Hell in a Cell Kickoff pre-show.

[16] During the Hell in a Cell Kickoff pre-show, General Manager Daniel Bryan added Tye Dillinger to the United States Championship match on the main card, making it a triple threat match against champion AJ Styles and Baron Corbin.

[18] Also during the pre-show, Chad Gable and Shelton Benjamin faced The Hype Bros (Mojo Rawley and Zack Ryder).

In the end, The Usos performed a double Samoan Splash onto a chair on Woods to regain the titles for a record third time.

[1] After that, AJ Styles defended the United States Championship in a triple threat match against Baron Corbin and Tye Dillinger.

During the match, The Singh Brothers attempted to interfere, which eventually caused the referee to eject them from ringside.

The match ended after a series of back and forth roll-ups, with Roode scoring the win while holding Ziggler's tights.

[1] In the main event, Kevin Owens faced Shane McMahon in a Falls Count Anywhere Hell in a Cell match.

Shane performed a Coast-to-Coast on Owens, who placed his foot on the bottom rope to void the pinfall at a two count.

They were then interrupted by The Hype Bros, Chad Gable and Shelton Benjamin, Breezango (Fandango and Tyler Breeze), and The Ascension.

[19] On the November 14 episode, after a few more weeks of feuding, Flair defeated Natalya in a rematch to win her first SmackDown Women's Championship.

[23] AJ Styles invoked his United States Championship rematch clause against Baron Corbin, but was unsuccessful in gaining the title back.