It features the American rapper Tyler, the Creator and was written by the Weeknd alongside its producers Masamune "Rex" Kudo, Bruce Johnston, Brian Kennedy, Benny Bock, and Charlie Coffeen, with Tyler, the Creator and Christian Love receiving writing credits.
Around six to eight months before the song's release, Bruce Johnston of the Beach Boys and Christian Love visited the house of the producer Rex Kudo.
[8] Thematically, the song contrasts Dawn FM's previous track, "Out of Time", which discusses themes of regret and trauma.
[9] In "Here We Go... Again", he decides to distract himself from these thoughts,[9] instead singing about the successes he achieved in 2021,[10] such as his appearances on Billboard's magazine covers and performance at the Super Bowl LV halftime show.
[11] However, his thoughts of fame and sex return to him,[11] as people use him for it, but he is interested with the possibility of a real relationship developing from what was originally a short love affair.