Holubia is a monotypic genus of flowering plants belonging to the family Pedaliaceae.

[4] An upright,[4][6] annual, biennial,[5][4][6] or perennial,[7][8] It grows up to 30–75 cm (12–30 in) tall,[5][7][6] with slightly fleshy,[4] square stem and spreading branches.

[6] It blooms from summer to autumn,[8] with large,[7][8] solitary flowers in shades of yellow-green, yellow, cream or white.

[10] The generic name of 'Holubia' is in honour of Emil Holub (1847 – 1902), who was Czech physician, explorer, cartographer, and ethnographer in Africa.

[13] As of August 2021, the species was unchecked by the Royal Horticultural Society,[14] and the genus of Holubia was verified by United States Department of Agriculture and the Agricultural Research Service on 17 September 1996, but the don't list any species.

When roots start appearing, removed from the water and place the plantlet into small pots filled with sterile soil,[9] or a Coir or sowing mix with added sand or perlite (for drainage).