[5] The lead single off the album, "The Sweetest Drop", peaked at number 2 on Billboard Modern Rock Tracks chart.

He stated: "Released in the initial craze of the grunge/alternative mega-crossover, Smoke's elegant ballads and angular, arty rockers simply didn't fit in."

Nevertheless, he also described the album as "quite a strong release, due to "avoiding any cloning of Deep or "Cuts You Up" in favor of a different approach meant to bring out the band's live power more directly."

He also praised Mike Thorne's production work, commenting that it gives the album "a crisp, solid punch throughout, even during its quieter moments.

He also wrote: "When the music and lyrics come together, it's almost touching, as on the sardonically named "Hit Song", which sounds to me like a vampire pleading for his mortality back.