Due to his versatility and comic timing, Hong went on to a prolific career on South Korean television, appearing in children's programs and variety shows, as well as sitcoms and dramas.

[5] After Hong revealed his homosexuality, he was fired from his network television programs and advertisements amidst public uproar, and no longer landed any major acting roles.

[6] He faced massive stigma after becoming the country's first openly gay celebrity, and later said he experienced shunning, verbal abuse and discrimination that he rarely stepped out of his social circle.

[16] Despite Korean society's continuing conservatism, Hong overcame initial public disapproval and gradually gained more mainstream acceptance, especially among the younger generation, in part because of his activism in fighting for LGBT rights.

[18] Having lived in Yongsan District for ten years, he said he aims to promote cultural spaces for young artists and small businesses, while providing welfare for sexual minorities.