Together with his friend Asa Hartford, Reed joined First Division club West Bromwich Albion from Drumchapel Amateur in 1967.
[5] A barren spell in front of goal early in the 1972–73 season saw Reed lose his place in the team and he failed to make an appearance between December 1972 and April 1973.
[5] Reed joined Fourth Division strugglers Brentford on a one-month loan in October 1973.
[8] After a trial period at Huddersfield Town,[4] Reed had a short stint with Fourth Division club Hartlepool in October and November 1976, for whom he scored one goal in six appearances.
[9] After departing Hartlepool, Reed ended his career in non-League football with spells at Middlewich Athletic, Stafford Rangers and Shotton United, before retiring in 1982.