"I'll Say Forever My Love" is a song by American soul singer Jimmy Ruffin, released as a single in February 1968 and included on his 1969 album Ruff'n Ready.
[3] After chart successes with the reissued singles "I've Passed This Way Before" and "Farewell Is a Lonely Sound", "I'll Say Forever My Love" was re-released in the UK on May 29, 1970.
[4][5] Reviewed in Billboard: "this strong blues ballad with driving dance beat will put the fine stylist right back in the selling bag of his "I've Passed This Way Before" and "What Becomes of the Brokenhearted".
[6] Cash Box wrote that "Ruffin has a powerhouse outing here that should set him high in the r&b spotlight with potential for pop breakout as well".
[8] Derek Johnson for New Musical Express described the song as a "solid basic Motown – a heavy tambourine accentuated beat, sweeping strings and massive choral effects in the backing.