[1][3][4] On July 27, 2018, all artists, with the exception of Lil Wayne, were featured on Khaled's "No Brainer" from his eleventh studio album, Father of Asahd (2019).

[6] DJ Khaled initially marketed the song in February 2017 by posting photos of the music video on his Instagram account.

"I'm the One" debuted atop the Billboard Hot 100, becoming the first number-one single on the chart for DJ Khaled, Chance the Rapper,[11] and Quavo (as a solo performer apart from Migos).

[13] It also entered at number one in Australia, Scotland, and Canada, and debuted in the top ten in countries including Germany, Ireland, and New Zealand.

[15] Models Alexa Lawrence and Iryna Ivanova and Quavo's fellow Migos members, Offset and Takeoff, make cameo appearances in the video.