Bill Lamb of About.com wrote: "It only takes one cut like the first single 'Inconsolable' to realize the group is concentrating on fleshing out their most comfortable pop territory.

"[7] Gemma Padley of BBC Music wrote that the song "features the trademark emotional wrangling but thankfully resists boy band cliches like the diabolical key change.

"[2] Simon Vozick-Levinson from Entertainment Weekly called it a "soggy adult-contemporary power ballad",[8] while Matt O'Leary from Virgin Media named it "a textbook Backstreet Boys song, a huge, glossy, shiny thing, with very heartfelt vocals.

Music wrote: "It is an extremely catchy pop song, a perfect track to reintroduce the group to the marketplace.

"[1] The music video, directed by Ray Kay, was shot in Venice Beach, California on August 16, 2007.