The power ballad,[2] written by Cheryl Parker and Jo Youle, and produced by Mike Paxman and Paul Muggleton, was a hit in several countries.

Larry Flick from Billboard wrote, "There is not much innovation, just a booming power ballad with simple lyrics, dramatic instrumentation, and a female lead vocal that soars to glass-shattering soprano heights.

"[3] In his weekly UK chart commentary, James Masterton said, "My own very personal view is that it is easily one of the singles of the year, a startlingly beautiful power-pop ballad, one of those rare records that has the capacity to move you to tears when played at high volume.

"[4] Pan-European magazine Music & Media said, "The ghost of Shakespears Sister will stay with you through Scarlet, another female pop duo with a harmless tic.

The black-and-white video shows Cheryl Parker (vocals) sitting on a piano with Jo Youle (pianist) performing the song, while children dressed as Cupid shoot passers-by to make them fall in love.